Keep Google From Using Your Face in Advertisements

You may have seen a warning at the top of your Gmail or Chrome explaining in boilerplate language that Google is changing its privacy policy. What Google is actually doing is starting a program where it takes things you’ve “liked” (or +1′ed, or rated) around the web, then uses your name and face in advertisements that show up in other people’s Google search queries. When Facebook introduced a similar program, one unlucky guy became a spokesman for a giant barrel of lube. For the vast majority of people, this use of data is unacceptable.

The good news is that unlike Facebook, Google’s giving you a one-click way to opt out of this sort of invasive use of your likeness. Here’s how you do it:

Go here. (You can also find it at https://plus.google.com/settings/endorsements)

Now uncheck the box! Congratulations, you’re now opted-out of Google’s endorsement program. However, if you don’t have a Google Plus account associated with your Google account, you’ll have to sign up for one. Either way, Google wins.

Source: http://feeds.wired.com/c/35185/f/661370/s/3291203b/sc/5/l/0L0Swired0N0Cgadgetlab0C20A130C10A0Copt0Eout0Egoogle0Eads0C/story01.htm
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